The Robert Group (TRG), working with Hargreaves Associates, led public engagement efforts for the Master Plan. Our team was responsible for message development, engagement strategies, and motivating broad and meaningful participation. TRG coordinated and facilitated workshops, often with over 700 participants, that targeted broad and unique audiences ranging from the project’s Stakeholder Working Groups to local students within the Silver Lake community. We developed creative participation methods, such as pop-up events, interactive map activities, and print and online questionnaires so community members could actively participate in design efforts throughout every phase of the Master Planning effort.
The Master Plan was completed in August 2020 and the Environmental Impact Report was finalized in 2023.